Recent developments in web communication have completely transformed the relationship businesses have with potential customers. The interaction between these two parties has to be at the core of any business marketing strategy. Community management allows your organization not only to raise its profile on the web, but also to increase revenues. It gives you the opportunity to reach a wider audience, quickly and cost-effectively.
A good community manager will become a key person in your business, by building your image online (e-reputation) and managing communications with your virtual community. At Webit Interactive, we offer an integrated community management service. From strategy to content moderation, we work with you to maximize the engagement of your subscribers while consolidating your search engine optimization and web marketing strategy.
Can’t decide which platform would suit your business best from among Facebook, Twitter, LinkedIn, Pinterest (and many others)?
Basing ourselves on your business philosophy and strategy (customer loyalty, subscriber acquisition, sales strategy, etc.), our team will help you select the social media platforms that meet your needs. From creating the various profiles to graphic design, we develop impactful landing pages that encourage conversion to meet your online objectives.
To develop dynamic relationships with your subscribers, we maintain your presence on the various social media selected, starting from a publication schedule that is drawn up with you. Whether for feeding conversations and interactions by asking questions, replying to comments or publishing relevant content, rest assured we will follow the communications policies already in place within your organization.
While it’s difficult to accurately measure the performance of social media, we also offer weekly monitoring of the activity on each platform. We document the progression of visitor engagement (comments, shares, etc.), the number of subscribers and website traffic statistics.
Want to manage your social media presence on your own but need some guidance? While our team is experienced in community management, a social media manager within your organization can certainly be a good spokesperson, given their expertise in your field.
To help you accomplish this task, we have developed a coaching and editorial guide creation service, which allows you to maintain a diligent work ethic that will bring results. The guide comprises, among other items, an editorial calendar and sample postings (do’s and don’ts). It also helps you set clear objectives to ensure the progression of your community.
Entrust your social media strategy to Webit Interactive’s specialists.